January 12, 2011

Detroit 2011: 2012 BMW 1 Series M Coupe revs its beating heart



BMW's latest introduction to the U.S. market bowed today at the 2011 Detroit Auto Show, and it's a machine that's meant to light the true enthusiast's heart aflutter: the 2012 1 Series M Coupe. We must say, it looks rather striking in the metallic orange hue you see in our live photo gallery below.

Even more importantly, the 340 horsepower put out by its 3.0-liter turbocharged inline-six engine is said to "capture the soul of the original M3." Or so they say... BMW claims this new sportster was inspired by the 1988 M3, and the German automaker's intention is reportedly to "illustrate its ability to build race car performance into a small car, capable of everyday use."

Expect to see the new 1 Series M Coupe hit dealership lots in the spring of 2011 for $47,010, in limited quantities according to BMW.

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